Fashion

The production and distribution of fashion causes major environmental and social problems and current efforts are not sufficient to make the sector truly sustainable. If fashion companies and retailers do not act quickly, their profitability will be compromised, according to a Barclays analyst report. Primark, Inditex, H&M and Zalando, among others, may feel addressed.

Clothing chain e5 mode, which was recently taken over by Phoenix, has announced its complete withdrawal from Wallonia. Eventually, the twelve Walloon shops will all close their doors.

British e-tailer Asos is experimenting with a new tool, See My Fit, which uses augmented reality to simulate pieces of clothing in different sizes fitted on different body types.

Wildberries, the largest e-commerce player in Russia, now wants to conquer the European Union with the launch of an English website and the opening of its first pick-up point in the EU, in Warsaw.

Swedish fashion brand H&M and American singer Billie Eilish have joined forces for a new clothing line, made from sustainable materials.

As of this year, Nike no longer allows retailers to send orders of the sports brand abroad. The measure is part of the company’s strategy to gain more control over its own brand.

Days after Tesco stopped the production of Christmas cards that were revealed to be made by Chinese forced labourers, H&M will now investigate whether there is forced labour by Chinese prisoners in its supply chain. The accusations come from former journalist Peter Humphrey, who was locked up in such a prison for almost two years.