Irish retailers expect €250 million bonus from Euro 2012

  • Written by 
  • Published in General
  •   
Featured Irish retailers expect €250 million bonus from Euro 2012

In Ireland, not only football fanatics look forward to Euro 2012, but retailers do as well. The mere participation of the Boys in green to the championships would result in a 250 million euro bonus for the Irish retail sector – even excluding the revenues from pubs.

Many expect over 30% increase

Over half of the Irish retailers (55%) think their sales will increase during the summer, and 30% among them think this increase will be one of 30% or more. Televisions, sportswear and takeout food are thought to be the best selling items.

 

A nice side-effect for the long summer full of sports will be that many bored people will be trying to be out of home as much as possible. As there will be sports on TV almost every day for over three months, shopping centres will be very willing to welcome Irish women for some 'retail therapy'.

 

Euro 2012 more important than London Olympics

Irish retailers specifically point to Euro 2012 as the reason for their positive expectations: the tournament in Poland and the Ukraine scored best in the list of “most significant sports tournaments for increasing retail sales activity”. The European Rugby Cup, Rugby World Cup and FIFA World Cup also score very high – but surprisingly – the Olympic Games carry the wooden spoon in this division.

 

The slightly optimistic question “What if Ireland reaches the final” resulted in an expected extra 18 million euro on top of the 250 million. While the scenario is highly unlikely, surprises – even big ones like this – are never to be fully excluded...

 


Questions or comments? Please feel free to contact the editors
Reduce plastic bag use by 50 % by 2019

Reduce plastic bag use by 50 % by 2019

21/11/2014

Europeans will only be allowed to use 90 disposable bags per year by 2019 and merely 40 by 2025, according to the European Parliament and the member states.

Belgian 3Suisses service platform fires 127 employees

Belgian 3Suisses service platform fires 127 employees

19/11/2014

Saint Brice, a service platform which supports 3Suisses in Belgium, has fired 127 employees at its company unit in Tournai. The changing company structures and a 15 million euro loss...

2theloo buys French competitor PointWC

2theloo buys French competitor PointWC

14/11/2014

Dutch toilet company 2theloo has bought its French competitor PointWC, which suddenly turns 2theloo into one of France's leading toilet companies. In total, 2theloo aims to have 2,000 locations by...

AS Adventure prepares IPO

AS Adventure prepares IPO

14/11/2014

Belgian outdoor chain AS Adventure is preparing an IPO, after its owner Lion Capital had tried for months to find a buyer - without any result. The owners now have...

Marks & Spencer's clothing sales on the slide

Marks & Spencer's clothing sales on the slide

06/11/2014

The warm September weather has impacted Marks & Spencer's clothing sales: for the 13th quarter in a row sales have gone down for the British chain.

Wibra mentioned in tax fraud investigation

Wibra mentioned in tax fraud investigation

05/11/2014

Store chain Wibra has been mentioned in a Dutch Tax Services investigation regarding the illegitimate use of fiscal arrangements. In total, the Tax Services may still be owed some 500...

Orchestra digitizes stores

Orchestra digitizes stores

04/11/2014

Baby and children store chain Orchestra, which owns Belgian Prémaman and Baby 2000, will start using iPods in every store. Customers can, among other things, scan products which will immediately...

Fnac's omnichannel approach pays off

Fnac's omnichannel approach pays off

03/11/2014

French book and multimedia chain Fnac has released its third quarter results, in which it has managed to get sustainable growth once more. Its French branch managed large growth, thanks...

Apple (still) is the most innovative brand

Apple (still) is the most innovative brand

03/11/2014

According to Boston Consulting Group's yearly ranking, Apple is the world's most innovative company, closely followed by Google and Samsung.

Macintosh Retail Group turnover up 5 %

Macintosh Retail Group turnover up 5 %

30/10/2014

Dutch Macintosh Retail Group has managed to increase its third quarter turnover nearly 5 % (223.7 million euro) compared to the year before, but CFO Theo Strijbos will leave his...

Shopping cart manufacturer Caddie will relaunch

Shopping cart manufacturer Caddie will relaunch

28/10/2014

Caddie, the French manufacturer which gave its name to the shopping carts in supermarkets, has been saved. The French Commercial Court has accepted former managing director Stéphane Dedieu's take-over plan.

Metro Cash & Carry celebrates 50th birthday

Metro Cash & Carry celebrates 50th birthday

25/10/2014

METRO Cash & Carry celebrates its 50th birthday: the company launched its first German self-service wholesale department store on 25 October 1964. Now, 50 years later, it has stores in...