Irish retailers expect €250 million bonus from Euro 2012

  • Written by 
  • Published in General
  •   
Featured Irish retailers expect €250 million bonus from Euro 2012

In Ireland, not only football fanatics look forward to Euro 2012, but retailers do as well. The mere participation of the Boys in green to the championships would result in a 250 million euro bonus for the Irish retail sector – even excluding the revenues from pubs.

Many expect over 30% increase

Over half of the Irish retailers (55%) think their sales will increase during the summer, and 30% among them think this increase will be one of 30% or more. Televisions, sportswear and takeout food are thought to be the best selling items.

 

A nice side-effect for the long summer full of sports will be that many bored people will be trying to be out of home as much as possible. As there will be sports on TV almost every day for over three months, shopping centres will be very willing to welcome Irish women for some 'retail therapy'.

 

Euro 2012 more important than London Olympics

Irish retailers specifically point to Euro 2012 as the reason for their positive expectations: the tournament in Poland and the Ukraine scored best in the list of “most significant sports tournaments for increasing retail sales activity”. The European Rugby Cup, Rugby World Cup and FIFA World Cup also score very high – but surprisingly – the Olympic Games carry the wooden spoon in this division.

 

The slightly optimistic question “What if Ireland reaches the final” resulted in an expected extra 18 million euro on top of the 250 million. While the scenario is highly unlikely, surprises – even big ones like this – are never to be fully excluded...

 


Questions or comments? Please feel free to contact the editors
Billabong achieves first profit in years, despite lower turnover

Billabong achieves first profit in years, despite lower turnover

27/02/2015

Australian surfing brand Billabong has managed a 25.7 million Australian dollar (18 million euro) net profit in the first half of its fiscal year 2014/15 - the first profit in...

Lego turnover up thanks to The Lego Movie and Lego Friends

Lego turnover up thanks to The Lego Movie and Lego Friends

26/02/2015

Danish toy manufacturer Lego has taken full advantage of The Lego Movie and Lego Friends: its turnover and profit growth are in the double digits.

Slight profit increase for Metro Group

Slight profit increase for Metro Group

10/02/2015

German Metro Group has managed a 1.2 % increase of its net profit in the first quarter of its new financial year to 445 million euro, despite a 2.2 %...

Hasbro sold more toys in 2014

Hasbro sold more toys in 2014

10/02/2015

Toy manufacturer Hasbro, known for its Monopoly, My Little Pony and Star Wars line-up, has managed a 5 % turnover increase last year, up to 3.8 billion euro. That is...

Blokker cuts 440 jobs

Blokker cuts 440 jobs

10/02/2015

Dutch chain Blokker will undergo a restructuring program, which means 440 jobs in Holland will be cut, while its new formula will also be expanded more quickly. The board has...

Staples acquires Office Depot

Staples acquires Office Depot

05/02/2015

Rumours surrounding a possible merger between Staples and Office Depot surfaced yesterday and today, the deal has been confirmed: Staples will acquire its competitor Office Depot.

Staples and Office Depot discuss merger

Staples and Office Depot discuss merger

04/02/2015

American chains Staples and Office Depot are apparently in advanced merger talks, according to sources in both companies. Despite the talks, it remains to be seen whether a deal will...

V&D owner plays hardball

V&D owner plays hardball

30/01/2015

V&D's owner, Sun Capital, has claimed it will no longer invest anything into the department store chain if other parties are unwilling to make financial sacrifices as well. The move...

French company wants to acquire A.S. Adventure

French company wants to acquire A.S. Adventure

28/01/2015

French private equity firm PAI is apparently in talks with A.S. Adventure's owner, Lion Capital, to discuss a possible sale of the outdoor chain. The company was for sale last...

EBook sales growth can't stop drop in book sales

EBook sales growth can't stop drop in book sales

28/01/2015

EBook sales have more than doubled last year in Flanders. Nevertheless, that growth was unable to offset the general drop in book sales, which have dropped for the third year...

Delhaize Group will buy back own bonds

Delhaize Group will buy back own bonds

27/01/2015

Belgian Delhaize Group will take advantage of the low interest rates on the financial markets to buy back a part of its own bonds, for a maximum amount of 450...

Mattel CEO leaves after fifth turnover drop in a row

Mattel CEO leaves after fifth turnover drop in a row

27/01/2015

Toy producer Mattel, best known for its Barbie brand, will have to look for a new CEO and chairman now that Bryan Stockton decided to leave the company. He decided...